Category: Digital Marketing Strategy

As we kick off the new year with another national lockdown, many brands might be wondering how to keep their customers engaged online. At times...

Performance Marketing Benefits in the age of COVID-19 performance marketing during crisis Since the start of COVID-19, brands have placed a greater emphasis on eCommerce...

The world has altered significantly since the start of COVID-19, and the increased use of voice technologies is just one of these ways. Implementation of smart speakers...

Previously, nothing was stopping consumers from hopping on a plane and traveling the world. Unfortunately, this freedom ultimately came to a complete stop with the...

Experts have predicted that there will be a second wave of COVID-19 that’ll hit some, if not all, countries around the world. As the months...

On May 21st, 2020, the CEO of Shopify Tobi Lutke tweeted, “As of today, Shopify is a digital by default company. We will keep our offices closed...

2020 has altered many situations in people’s lives and as we enter Fall, the back-to-school mentality for parents and children is in full swing. Some...

It’s always better to start planning your B2B marketing budget for the coming year too soon rather than too late. This will be especially important for 2021...

Despite the months marketers had spent planning out brand campaigns and different advertising approaches for 2020, unfortunately, the Coronavirus has changed everything. This has resulted...